Tara Hill is a seasoned professional with a robust background in content strategy and performance management, currently serving as the Manager of Performance Content Strategy at Mediabrands Content Studio since January 2022. Previously, Tara held the role of Senior Associate in Addressable Content Strategy at UM Worldwide, where responsibilities included leading workshops and presenting personalized content strategies. Prior experience includes positions at GroupM as a Digital Investment Associate, where Tara managed campaign trafficking for IBM Digital Cloud, and at Gartner as a Public Sector & Government Consulting Intern, conducting market research and competitive analysis. Additional contributions to various organizations showcase strengths in social media management, recruitment, and event coordination, supported by a Bachelor of Arts in International Relations from Syracuse University.
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