Wim Kegelaers

Wim Kegelaers is a seasoned professional in strategic marketing, communications, and event management, currently serving as Chief Technology Officer and Managing Partner at MediaMixer since December 2021. With experience as a Freelance Brand Experience Manager at Ommezwaai and a Guest Lecturer at UC Leuven-Limburg, Kegelaers specializes in creating compelling brand narratives and promoting safety and wellbeing at events. Previously, Kegelaers held various leadership roles at Push To Talk and Easyfairs Belgium, overseeing marketing strategies for major niche fair concepts and directing live conversation initiatives. Kegelaers' career began in project and event management with prominent organizations, building a foundation in delivering complex live communication projects. Kegelaers holds a postgraduate degree in Digital Business and a bachelor's degree in Event and Project Management from Karel de Grote-Hogeschool, among other educational experiences.