MediaTrack
Steffen Egelund is a seasoned executive with extensive experience in media monitoring, content aggregation, and public relations. Currently serving as Chief Executive Officer at Media Track Pte Ltd since May 2009, Steffen leads a company specializing in converting various document formats into structured text files, ensuring high-quality services for media intelligence firms and libraries. As Managing Partner at CARMA ASIA and a Copenhagen Goodwill Ambassador, Steffen contributes to media analysis and community engagement. Previous roles include Board Member at Retriever Danmark A/S, Partner at Rosenborg Group and Corporate Spin, and Policy- and Press Advisor at the Danish Parliament, demonstrating a strong background in public affairs and strategic communication. Academic credentials include a Master’s and Bachelor’s Degree in Social Sciences from Aarhus University.
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MediaTrack
Media Track is a global content conversion company providing automated digitisation services. We specialise in the conversion of audio-visual and print contents into structured and searchable data for the media intelligence community With more than a decade of industry-leading expertise and using cutting edge AI technology, our global organisation helps media analysts around the world with the complex task of capturing and sorting massive amounts of information at breakneck speed. With our secure cloud based set up, we are able to deliver around the clock, 365 days a year, with speed and accuracy across five continents.