Dawn has strategic responsibility for developing and executing the marketing and sales engagement strategy for utilization and clinical review, 2nd opinions and data analytics. She is accountable for driving revenue from campaigns, executive client council and industry thought-leadership events and associations. Dawn has responsibility for positioning MRIoA as the industry leader of technology enabled provider of clinical insights to payers and patients through analytics and evidence-based clinical opinions derived from specialty reviews and virtual 2nd opinions that empower better decision-making.
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