Tyler Forbes Cook

Tyler Forbes Cook serves as the Vice President of Digital Product at Medifast, Inc., responsible for overseeing digital product and experience in a health and wellness-focused B2B2C environment while leading the company's digital and AI transformation. Previously, Tyler held roles as Chief Digital Officer at Zija International, where responsibilities included digital and technology integration during a merger with Isagenix, and Vice President of Digital Product Management at Overstock.com. Tyler's extensive experience includes leadership positions at Asurion, Stampin' Up!, 4Life Research, and Prosper, with a strong focus on product management, digital strategies, and e-commerce, achieving significant cost savings and revenue growth throughout various accomplishments. Tyler holds an MBA in International Marketing from Westminster University and degrees in Digital Technology and E-Commerce from Utah Valley University.