Medium Rare Content Agency
Shannon Harley is an accomplished Editor in Chief at Medium Rare Content Agency since September 2022, leading content strategy for a national food and beverage client. With over 16 years of experience, Shannon also operates Shannonharley.com as a content strategist specializing in food, travel, lifestyle, health, trends, and sustainability. Previous roles include Managing Editor at The Iconic, Editor for Qatar Now Travel Magazine, Co-Founder of Hot Potato, and Managing Editor at Courier Media. Shannon's editorial expertise was further showcased as a columnist for Delicious. Magazine and in various capacities at News Corp. Educational credentials include a Master's in Gastronomy from the University of Gastronomic Sciences and a Bachelor's in Communication from the University of Technology Sydney.
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Medium Rare Content Agency
We create conversations. Medium Rare Content Agency is an Australia- and New Zealand-based content marketing agency that connects brands to customers through the creation and distribution of relevant, credible and targeted content across all channels. Medium Rare is uniquely positioned to: - Execute branded content strategies that deliver commercial goals - Share deep insights into consumer habits and trends to ensure that all content is audience driven - Generate consistently high-quality content and media sales opportunities for all platforms. - Advise on creating new opportunities to engage more of your consumers - Help expand the reach of your brand through data-driven amplification We put our strategic, editorial and technical know-how to work to help you achieve the best possible marketing outcomes. We specialise in content solutions designed to build long-lasting customer relationships. We understand that the right content, delivered at the right time and in the right place, is key to an effective content marketing strategy. And we measure results and continually evolve our strategies to ensure continuous innovation. We have offices in Sydney, Melbourne and Auckland.