y Peterson

Missy Peterson is a seasoned professional with extensive experience in project management, client collaboration, and event technology strategies. Currently serving as Sr. Director of Training & Development and Sr. Director of Event Technology Strategies at Meetings & Incentives Worldwide, Inc. since September 2005, Missy specializes in large-scale corporate programs focused on technology solutions and has a strong proficiency in Event Management Software and Event Analytics. Prior roles include Visitor Bureau Guide at Racine Journal Times and Director of Marketing at Racine Family YMCA, where responsibilities encompassed special events, marketing plans, and branding. Missy’s career began at Racine St. Catherine's in Marketing and Development, and educational qualifications include a BA in English and Communications from the University of Wisconsin.