Lauren Ricciardi

Director of Revenue Marketing at Mable

Lauren Ricciardi has a diverse work experience spanning multiple roles and companies. Lauren is currently working at Mable as the Director of Revenue Marketing, a position they have held since 2023. Prior to this, they were a Senior Growth Marketing Manager at Mable from 2022 to 2023.

Before joining Mable, Lauren worked at MOO where they held several marketing positions. Lauren was a Senior Marketing Manager from 2021 to 2022, responsible for leading growth marketing for MOO Business Services. As a Digital Marketing Manager from 2019 to 2021, they developed channel strategies and budget allocations to achieve revenue goals and KPIs. Lauren also worked as a Digital Marketing Associate from 2018 to 2019, where they focused on new customer acquisition through various marketing channels and conducted data-driven analysis of media.

Earlier in their career, Lauren worked at Hill Holliday as both a Media Planner from 2016 to 2018 and an Assistant Media Planner from 2015 to 2016. In these roles, they developed strategic media plans, collaborated with media buying teams, and managed media budgets for clients. Furthermore, they worked at DNV GL as a Marketing Assistant in 2014.

Overall, Lauren Ricciardi has gained extensive experience in revenue marketing, growth marketing, digital marketing, media planning, and marketing coordination throughout their career.

Lauren Ricciardi earned their Bachelor of Arts (BA) degree in Public Relations from Hofstra University, where they attended from 2010 to 2014. Additionally, they have mentioned having some connection with Victoria University of Wellington, though the specific details such as degree and field of study are not provided.

Links

Previous companies

Hill Holliday logo

Timeline

  • Director of Revenue Marketing

    April 1, 2023 - present

  • Senior Growth Marketing Manager

    April, 2022