Alexander Bernhardt has a diverse work experience spanning various roles and industries. In 2006, they co-founded and served as a partner at die2Werbefritzen, a printing agency, until 2013. In 2007, they founded TripleSkulls, an apparel brand, and remained involved until 2010. From 2013 to 2019, they worked at nanobike GmbH where they held the positions of Online Marketing Manager and Country Manager Russia. At nanobike, they were responsible for online marketing, customer acquisition strategy, and business development. Alexander then joined Wendero GmbH in 2019, where they served as a Growth Engineer-Business Consultant Marketing & Sales. At Wendero, they also took on various roles as a marketing specialist and project lead for different companies including spexor-BOSCH grow platform GmbH project, Renolit SE, Innogy SE, Gigaset Communications GmbH, and New Horizon GmbH - Gapless. In 2016, Bernhardt founded and served as the CEO of ugo.fishing, an interactive fishing companion platform, until 2021. Most recently, they joined MEISTERWERK in 2020 as the Head of Marketing and Head of Growth.
Alexander Bernhardt completed their education history with the following chronology:
- From 2015 to 2018, they attended Steinbeis Hochschule, where they obtained a Master of Science (M.Sc.) degree in Digital Media Management.
- In 2016, they participated in the KAOSPILOT Summer School, focusing on Leadership for Innovation.
- In 2014, they acquired expertise in Conversion Optimization by completing a training program at Conversion Boosting College.
- Their undergraduate studies were conducted at Diploma University of Applied Sciences from 2009 to 2013. Alexander earned a Bachelor of Arts (BA) degree in Medienmanagement.
- From 2007 to 2010, they attended Hamburger Technische Kunstschule, where they obtained a Diplom in DTP (Desktop Publishing).
Additionally, Alexander Bernhardt has obtained various certifications in the field, including:
- Google Tag Manager Fundamentals (July 2018)
- YouTube Content Ownership (July 2018)
- Advanced Google Analytics (June 2018)
- Ecommerce Analytics: From Data to Decisions (June 2018)
- AdWords Search Certification (July 2018)
- Google Shopping Certification (July 2018)
- AdWords Fundamentals (June 2018)
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