Lorenzo Benvenuti

Lorenzo Benvenuti has over 27 years of work experience. Lorenzo started their career at Melchioni Spa in 1993, initially working in roles such as Junior Consultant and Supervisor Customer Service. Lorenzo then took on various managerial positions, such as Responsabile Ufficio Acquisti e Planning and Marketing Manager divisione Megastore. From 2002 to 2006, they served as the Sales Manager Italy for Canali Largo Consumo e Audio Video tradizionali, where they were responsible for defining sales strategies and managing top clients.

In 2007, Lorenzo joined Melchioni - Sharp Italia as the Sales Manager Italy - Canale Incentive, Promotion and Loyalty Program. Here, they were involved in defining sales strategies and tactics for the promotional channel. Lorenzo also managed top clients and the network of agents for small, medium, and top customers.

In 2013, Lorenzo returned to Melchioni Spa as the Sales and Marketing Manager, where they oversaw sales and marketing activities. In this position, they were responsible for managing top clients and implementing sales strategies. In 2020, they transitioned to the role of Head of Global Sales at Melchioni Ready.

Throughout their career, Lorenzo has demonstrated a strong understanding of sales and marketing strategies, as well as experience in managing top clients and leading teams.

Lorenzo Benvenuti obtained a Laurea in Economia e Commercio from Università di Pavia. Further details about the duration and field of study are not available.