Catherine Laferriere-Vitali

Catherine Laferrriere-Vitali has a diverse work experience spanning over several companies. CATHERINE is currently the Global Head of Sales at Memnon, a service provider specializing in audiovisual digitization and digital archive preservation. Prior to this role, Catherine served as the Head of Sales Europe and International Content Licensing at Memnon from August 2018 to June 2022.

Before joining Memnon, Catherine worked at ITN Productions, where they were the Head of International Sales for Digital Content Services from August 2016 to August 2017. Prior to that, they held multiple sales positions at ITN Source, including International Sales Manager from July 2012 to July 2016, Sales Manager Europe from October 2006 to June 2012, Branch Sales Manager Paris from April 2004 to September 2006, and Account Manager from March 2001 to March 2004.

Catherine also has experience in account management at Mesania Ltd, a B2B housewares startup, where they were responsible for recruiting French and Belgian manufacturers from September 2000 to December 2000. CATHERINE began their career as a Trading Manager at Brooks McRobbie Ltd, where they successfully increased the company's market share in Germany and achieved a turnover of over £15 million per annum. CATHERINE'srole involved identifying and developing new business opportunities, negotiating contracts, and managing product quality and delivery.

Catherine Laferriere-Vitali began their education in 1989 at Université catholique de l'Ouest, where they pursued a Bachelor of Arts degree in English. CATHERINE completed this program in 1992. Following their Bachelor's degree, Catherine went on to pursue a Postgraduate Diploma in International Relations at the same institution, from 1992 to 1993. During their studies, they focused on French, English, and Spanish. In addition to their formal education, Catherine also obtained certifications in digital marketing, including Google Analytics for Beginners from Google Analytics Academy in September 2017 and Introduction To Digital Marketing from Google Digital Garage in June 2017.