Karina Rondanelli

Karina Rondanelli is a seasoned professional with expertise in brand protection, project management, and communication. Currently serving as the Regional Brand & Category Building Supervisor and Machine Learning Project Leader at Mercado Libre since May 2022, Karina leads initiatives related to brand protection and the adoption of AI models across various categories, including fashion, electronics, and beauty. Prior experiences include roles as an Agile Project Manager at ConsultR, managing accounts for leading brands such as KFC and Taco Bell, and as a Management Consulting Analyst at Accenture, where Karina focused on change management strategies. Educational qualifications include a degree in Advertising and Institutional Communication from Pontificia Universidad Católica Argentina and ongoing studies in Marketing at IAE Business School.