Cheryl Bousquet

Cheryl Bousquet has a comprehensive work experience in the music industry, primarily focused on royalty accounting, merchandising, and artist management. Cheryl started their career at Giant Merchandising, where they held various positions including Special Projects Manager, Brand Manager, A&R Rep, and Royalties and Contracts Manager. Cheryl then worked at BMG Music Publishing as the Director of Royalties, overseeing the accounting department and income tracking division for the North American publishing group. Cheryl also owned When Music Was Everything, where they provided music supervision for film and television, managed music clearance and licensing, and offered artist tour merchandising and management consulting services. Cheryl later joined Warner Music Group as a Manager of Artist Royalties, responsible for artist royalty accounting and contract review. Following that, Cheryl worked at Universal Music Group, starting as a Director of Royalties and later becoming Vice President of Royalties for the Bravado division. At Universal, they oversaw the tracking, processing, and distribution of merchandising royalty income, negotiated P&L settlements with international partners, and supervised client audits. Most recently, Cheryl joined Merch Traffic as the Senior Vice President of Royalties.

Cheryl Bousquet has an Honours Bachelor of Arts degree in Classical Civilization and French Studies from the University of Toronto, which they obtained from 2004 to 2007. Cheryl also attended UCLA from 2003 to 2004, where they pursued French and Accounting studies. In terms of additional certifications, Cheryl obtained a Certificate in Brand Management from Cornell University in 2021. Cheryl also holds multiple certifications in various aspects of branding and marketing, such as Brand Activation, Brand Measurement, Brand Purpose, Brand Planning, Brand Strategy, and Brand Positioning, all obtained from eCornell in 2021. Cheryl has further certifications in Strategic Thinking, Music Publishing, Branding Foundations, Marketing Foundations, Marketing Tools: Digital Marketing, and Learning Music Licensing, which they obtained from LinkedIn in 2020. Recently, they acquired a certification in Generative AI for Digital Marketers from LinkedIn in 2023. Additionally, Cheryl has pursued studies in Music Supervision at Berklee College of Music since 2019.