Dan Burgess

Dan Burgess is a seasoned professional in omnichannel strategy and digital marketing within the pharmaceutical industry. As the Director of Omnichannel Strategy at Merck since June 2022, Dan oversees global strategy for KEYTRUDA. Prior roles include Group Director at Real Chemistry, where strategic guidance was provided to enhance client engagement programs, and Director of Digital Engagement at M Booth Health, focusing on integrated communications. Dan also held key positions at Boehringer Ingelheim, leading digital marketing initiatives, and The Bloc, where programmatic content strategies were developed. Earlier career experiences include roles in creative direction and writing across various marketing platforms. Dan holds a BA in English from Cornell University and has pursued graduate studies in Political Science at the University of Massachusetts Amherst.