Hermes

Hermes Ma is a digital marketing thought leader with over 15 years of experience in delivering high-ROI online advertising solutions in China and the APAC region. Currently, they serve as the Sr. Director and Head of Performance Marketing at Merkle, managing a team of over 40 digital professionals while achieving significant revenue growth for the company. Previously, Hermes held various marketing roles at China Eastern, Alitalia, and Meta4 Group, where they developed brand strategies and optimized digital media services. They earned a BSc in Computer Science and Technology from Shanghai Jiao Tong University and are fluent in Mandarin, English, and Japanese.