Ayesha A.

Ayesha A. possesses extensive experience in marketing and project management, having held key positions at various organizations. As a Project Manager at Brand New Media Group, Ayesha led a team to conduct impactful studies on social media and mobile marketing in the financial sector. Ayesha later became the Head of Marketing & Customer Service at Shopistan.pk, successfully managing accounts and driving revenue through strategic campaigns. Ayesha served as a Marketing Manager at Centre of the Plate, focusing on digital product development and market analysis. In a notable role at Uber, Ayesha contributed as a Senior Deal Lead, enhancing business growth through partnerships in Pakistan. Ayesha's early career included positions such as Digital Marketing Associate at Xavor and Digital Media Analyst at Bramerz. Ayesha holds an Executive Certificate in Leadership and Strategy from Harvard Business School and a Master’s degree in Integrated Marketing Communications from Northwestern University.