Barrett Reeves

Barrett Reeves possesses extensive experience in eCommerce and merchandising, highlighted by roles at prestigious companies such as Gilt Groupe, Versace, and Meta. Key achievements include directing a digital marketing strategy that generated $6 million in revenue at Gilt Groupe and driving a significant 42% year-over-year growth at DSQUARED2 SPA. A strong background in analytics and strategy is showcased through successful product development initiatives, competitive analysis, and inventory optimization efforts, resulting in substantial revenue increases. Barrett holds a Bachelor of Science in Advertising from The University of Texas at Austin and an MBA from Columbia Business School, specializing in strategy, analytics, finance, and entrepreneurial leadership.