James Rich has a comprehensive background in marketing research and insights across various prominent organizations. Notable roles include Marketing Research Leader at Facebook, where contributions shaped global communication strategies, and Adjunct Professor at Brigham Young University, focusing on Advanced Research Methodologies. Experience at Navy Federal Credit Union involved founding the insights team and building strategic relationships, while positions at companies like Walmart included senior management roles in Global Consumer Insights. Additionally, James served as Vice President at Y2 Analytics and Reveal Why, emphasizing the importance of details in delivering actionable insights. Educational qualifications include a BA in Communications with an emphasis on Advertising from Brigham Young University and an MBA from the University of Arkansas.
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