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Sascha Hartmann

Head of Vertical Strategy Innovation APAC

Sascha Hartmann possesses extensive experience in the gaming and tech industries, having held key positions at prominent companies such as Wooga, Facebook, and Meta. As a Lead Product Manager at Wooga, Sascha led a cross-functional team in the successful launch of "FUTURAMA: Game of Drones," managing P&L responsibilities and driving significant user engagement. At Facebook, performance as a Client Solutions Manager was marked by exceeding growth targets and managing large portfolios, while notable contributions as Vertical Strategy Lead included the creation of the widely adopted "Test & Earn" framework. Currently, as Head of Vertical Strategy & Innovation at Meta, Sascha focuses on team development, strategic partnerships, and operational improvements to enhance advertiser growth in the APAC region. Prior entrepreneurial experience includes co-founding and successfully operating a live escape game. Educational qualifications include a Diploma in Media Management from Hochschule Fresenius.

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New York, United States

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