Vinisha Patel

DTC Partner Enablement Manager

Vinisha Patel possesses extensive experience in e-commerce and category management, having held various roles at prominent companies. At Walmart eCommerce, positions included Category Manager for Beauty and leadership roles within Health & Wellness. Following a tenure as E-commerce Merchandising Lead and Senior Manager at YETI, Vinisha Patel transitioned to Meta as a DTC Partner Enablement Manager in September 2025. Earlier experience also includes participation in Macy's Omni Buying Executive Development Program focused on Handbags. Vinisha Patel holds a Bachelor of Business Administration in Marketing and International Business from The George Washington University - School of Business.

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New York City Metropolitan Area, United States

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