Research and Analysis

The Research and Analysis team at Meta focuses on leveraging data and insights to inform product development, enhance user experience, and drive strategic decision-making across the company's platforms. This cross-disciplinary team, composed of researchers, data scientists, and UX specialists, conducts rigorous analyses and user studies to identify trends, improve community engagement, and innovate in areas such as advertising, fintech, and augmented reality. By integrating qualitative and quantitative research approaches, they aim to ensure Meta's offerings continually evolve to meet the needs of a diverse global audience.