Licio Lorenzoni is the Chief Commercial Officer at Mezcal Amarás, leading the development and implementation of commercial strategies to drive revenue growth in domestic and international markets. Previously, Licio held roles such as Commercial Director at Mezcal Amores, Top Accounts Sales Team Leader at Bacardi, and Senior Key Account Manager at Ferrero. Licio has a strong background in sales management and a Bachelor's Degree in Industrial Engineering from Tecnológico de Monterrey. Currently pursuing a Master of Business Administration from W. P. Carey School of Business at Arizona State University.
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