Michigan Sport Consulting Group
Erika Peltier is currently a Project Manager and Consulting Analyst at Michigan Sport Consulting Group. Prior to this role, Erika has also held positions such as Academic Director at Phi Chi Theta - Zeta Beta Chapter, Peer Advisor at University of Michigan, Hostess at Superica, Sales Associate at Jaden Boutique, and Cashier at Village Burger. Erika is pursuing a Bachelor's degree in Economics at University of Michigan, after completing their Honors High School Diploma at Dunwoody High School.
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Michigan Sport Consulting Group
The Michigan Sport Consulting Group (MSCG) aids both early-stage companies and industry staples with growth strategy in new and exciting facets of the industry. Implementing and altering business plans during all steps of the process, from ideation to market strategies, is one of the pillars of the MSCG’s consulting model. Key areas of develop include: conceptual development, marketing plan implementation, sponsorship research, consumer surveys, engagement analytics, and database development. MSCG is affliated with the University of Michigan Sport Management program. For more information or to inquire about our work please contact our Vice President of External Affairs Raj Merchant (rajmercha@umich.edu) or President Duncan Wallis (dgwallis@umich.edu).