Rod DeHaai

Rod DeHaai is the VP, Agency Operations Director at Midwest Heritage, A Hy-Vee Company. Rod has over 20 years of experience in marketing and data analysis.

Rod started their career as an Assistant Golf Professional at Waveland Golf Course in 1994. Rod then transitioned to Marketing Data Analyst at American Enterprise in 1996. In this role, they worked with data list vendors, telemarketing companies, direct mail shops to procure, cleanse, manipulate data for Marketing. Rod also compiled direct mail campaign reports to determine ROI and served as technical liaison between Marketing and the rest of the Enterprise.

In 2008, Rod joined Midwest Heritage, A Hy-Vee Company, as the VP, Agency Operations Director. In this role, they oversee the daily operations of the agency and manages a team of marketing professionals. Rod is responsible for developing and executing marketing plans, managing budgets, and ensuring that campaigns are delivered on time and on budget.

Rod DeHaai completed a Bachelor of Arts in Physical Education from Central College.

Rod DeHaai works with Emily Chebuhar - Client Services Executive- Benefits, Josh Stephenson - VP, P&C, and John Breiten - VP, Life and Health. Their manager is Mike O'Donnell, EVP, Agency Manager. Some individuals on their team include Brenda Vandelune - Supervisor, Insurance Operations, Jamie Schafer - Agency Systems Supervisor.