Brian Vieira is an accomplished marketing professional with extensive experience in strategic planning and brand management. Currently serving as Director of Strategy at Mighty Roar since November 2018, Brian previously held similar leadership roles at IQ Agency and 360i, where insights and planning were prioritized. Throughout a distinguished career, responsibilities included agency planning for major brands such as Amway, Nutrilite, RaceTrac, and Black & Decker, along with significant work for Air Canada, Pfizer, and Verizon at McCann Erickson. Early in the career, Brian developed foundational skills as a Market Research Analyst for General Motors at MacLaren McCann. Brian holds a BBA in Marketing with a Minor in Psychology from Wilfrid Laurier University.
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