Brian Martens

Brian Martens is an accomplished professional in sports management, currently serving as an Adjunct Professor at the University of Wisconsin-Parkside since September 2024. With extensive experience at the Milwaukee Admirals since January 2010, Brian holds the position of Vice President of Business Strategy, where responsibilities include steering data-driven strategies to enhance revenue growth, operational efficiency, and fan engagement. In a prior role as Director of Ticket Operations & Analytics, Brian led the ticket operations team, implemented Ticketmaster solutions, and developed sales strategies that maximized revenue. Brian earned a Bachelor's degree in Sports Management from the University of Wisconsin-Parkside between 2001 and 2005.