Dimitrios Tsivrikos

Dr. Dimitrios Tsivrikos is a Consumer and Business Psychologist at University College London (UCL). His research, teaching and consultancy work specializes in Business, Consumer/Branding and Occupational Psychology with a specialist interest in the contribution of social identity and group membership to a range of organizational processes, such as leadership, communication, organizational change, advertising, and Mergers and Acquisitions (M&A). Throughout his academic career he has held a number of international research fellowships and has published widely on psychology and business-oriented subjects, and articles in various periodicals and general interest journals. He is a leading commentator on consumer behavior/psychology and a frequent guest on the BBC, as well as acted as a scientific consultant in various periodicals such as Property Week, Esquire, and The Guardian.