Tom Aveston

Tom Aveston is currently the CFO at Mindbody. Prior to this, they were the Chief Operating Officer and Chief Financial Officer at ClassPass from June 2016 to December 2021. During their time at ClassPass, they led the finance, sales & account management, legal, people and customer service organizations as ClassPass scaled to over 800 team members across thirty countries and over one million customers. Tom also raised over $500m in equity and debt across multiple funding rounds. In October 2021, they led the acquisition of ClassPass by Mindbody (owned by Vista Equity Partners).

Before ClassPass, Tom was at Expedia, Inc. from January 2010 to December 2015. Tom was the Senior Director - Marketing & Commercial and was responsible for building and leading a team of 20 that oversaw the planning and deployment of a $90m annual budget across multiple online and offline marketing channels for Expedia Asia (a JV with AirAsia). Tom also had P&L responsibility for over half of the company’s revenue with a consistent record of exceeding annual performance targets. During their time at Expedia, they grew annual gross merchandize volume to over $2B and managed integration planning and execution after Expedia acquired the majority share in the joint venture in 2015.

Prior to Expedia, Tom was at Microsoft from January 2005 to December 2010 as the Director - Strategy & Business Development.

Tom Aveston's educational career would involve studying Modern Tom'story and Economics at the University of Oxford.

They are on a team with Eva Lauer - Chief of Staff, Douglas Johnston - SVP, General Counsel & Corporate Secretary, and Sunil Rajasekar - President & CTO. Tom Aveston reports to Fritz Lanman, CEO.