Davide Bono is a data-driven professional with 12 years of experience in the media and digital marketing sectors. They began their career as a Production Assistant at GfK, where they ensured data quality and developed client reports. Davide subsequently advanced to roles at Dentsu Aegis Network, specializing as a Business Analyst and senior specialist in marketing mix models, working with notable brands like Mondelez and Lindt. Currently, they serve as the Head of Data & Performance at MINT, leveraging their extensive expertise to optimize advertising investments and performance reporting. Davide holds a degree in Marketing from the Università degli Studi di Milano-Bicocca and a master's degree in Data Analysis & BI from Università degli Studi Niccolò Cusano.
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