Brian A. Giuffra has extensive experience in the sports media industry, with a focus on content creation, digital strategy, and brand development. Brian A. currently holds the position of VP Betting Content at Minute Media, where they lead the launch of two digital sports betting brands in partnership with major companies. In this role, they drive audience growth and retention through marketing strategies and creates branded content and media programs featuring athletes and influencers. Prior to their current role, Giuffra served as Media Strategy & Brand Director, US Sports at Minute Media and Editor in Chief/Head of Video at The Big Lead, The Duel, and 12up. Brian A. has also worked as a freelance writer for HOOP Magazine and ESPN HS/RISE Magazine, and held editorial positions at Bedrocket Media Ventures, SICKSPORTS, The Record, Golfweek, and The Burlington Times-News. Giuffra's work has reached millions of users across various online platforms, and they have a proven track record of driving user acquisition and engagement.
Brian A. Giuffra attended Elon University and obtained a Bachelor of Science (BS) degree in Journalism in 2007. Brian A. also earned a Bachelor of Arts (BA) degree in Journalism from the same institution. Prior to their college education, Brian attended Montclair High School.
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