Pierre de Lannoy

Pierre de Lannoy has a diverse and extensive work experience spanning various roles and industries. Pierre started their career in 2010 as a Marketing Assistant at Agence France Presse. In 2011, they worked as a B to B Project Manager at Beezik/BeeAd before transitioning to Sid Lee as a Project Manager in 2012. In 2014, they joined IPG Mediabrands as a Campaign Executive, where they collaborated with internal and external stakeholders to execute and report on digital campaigns.

From 2014 to 2016, Pierre worked at Xaxis, initially as an Optimisation Executive and later as an Optimisation Specialist. In these roles, they managed programmatic display and video trading campaigns, implemented ad operations, and utilized proprietary Xaxis DMP Turbine for audience campaigns.

In 2018, Pierre joined IAB Australia as a Data Council Member, contributing to data-related discussions and initiatives. Pierre then joined MiQ in 2018 as a Strategy and Product Director for ANZ, overseeing strategy and product development. Pierre subsequently held roles as VP Product for Canada, Strategy Director for the UK, and currently as Strategy Director for EMEA, starting in July 2022.

Throughout their career, Pierre has demonstrated strong leadership and expertise in strategy, product development, operations management, and campaign execution across various industries and regions.

Pierre de Lannoy's education history begins with their Bachelor's degree in Business Administration, which they obtained from Université Panthéon Sorbonne (Paris I) from 2007 to 2009. Following this, they pursued a Master's degree in Marketing at Grenoble Ecole de Management from 2009 to 2013. In 2012, Pierre briefly attended Tecnológico de Monterrey, where they focused on Business, Management, Marketing, and Related Support Services, although the specific degree was not mentioned. Overall, Pierre's educational background demonstrates their commitment to studying business and management-related subjects, with a particular emphasis on marketing.