Miros
Heikki Haldre is a seasoned entrepreneur and industry leader with extensive experience in technology and retail sectors. Currently serving as the Founder of Miros, Haldre develops innovative Machine Vision technology that enhances communication of complex visual ideas. As a Founding Partner of The Exit Academy, Haldre is involved in a significant program aimed at accelerating startup growth. Holding the position of Chairman at The Future of Retail Organisation, Haldre actively participates in various influential speaking engagements, including Innovation Summit NY and multiple Slush events. Previous roles include leadership positions at Rakuten Fits.me, amimo.ro, ICS Investments, and Netcourier. Haldre's contributions to the field have earned recognition, including features in Vogue's "Online Fashion 100" and multiple awards for advancements in AI and retail. Education was completed at the University of Tartu.
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Miros
Miros allows shoppers to find fashion when they don’t know how to describe it, or when they don’t even know what they are looking for.---Fashion eCommerce loses half of its sales because in this industry nobody knows how to make the products searchable.If you can’t find, you can’t buy. No universal taxonomy exists to describe fashion.Shoppers do not know the right words to search for what they like. Fashion is visual, but the search is not.Meanwhile, because you can’t filter products by how much you like them, you’ll have to browse thousands of products – many of which you’ll dislike. When shopping feels tedious, the shopper quits.FIND.fashion gives shoppers a new language to express what they are looking for - far richer and more accurate than any existing search technology.