Giorgio Barbotti

Giorgio Barbotti is an experienced professional in digital commerce and omnichannel strategy, with a strong background in leadership roles across various prestigious companies. At Missoni S.p.a., Giorgio serves as Director of Global Digital, Omnichannel & e-Tailers, previously holding the role of Global Digital & Omnichannel Director at Bally. Giorgio's experience also includes significant positions at Timberland, where responsibilities included Head of eCommerce & Digital for EMEA and roles focused on eCommerce management and merchandising. Additionally, Giorgio worked at farfetch.com as an eCommerce Strategic Account Manager and consulted on retail buying and merchandising at Wok Store. An academic foundation in Economics and Marketing from Università degli Studi di Milano-Bicocca further supports Giorgio's expertise in the industry.