Gebreine Jessyca SE MM currently serves as the Head of eCommerce, Digital Marketing, Online Merchandising, CRM, and Loyalty at PT. Mitra Adiperkasa Tbk since January 2022, overseeing strategic direction and operational execution for Sephora Indonesia. Prior to this role, Gebreine was the Head of Digital at Lippo Malls Indonesia from December 2018 to January 2022, where responsibilities included creating digital and corporate strategies and expanding digital business opportunities. Experience also includes serving as Brand Manager at Time International and Brand, Marketing and Operations Manager for KCL Fashion at PT. GAJAH TUNGGAL, Tbk, focusing on brand management and product development. Early career includes a position in Marketing Communications and Public Relations at Novotel Hotels. Gebreine holds a Master's degree in Creative Marketing from BINUS University and a Bachelor's degree in Accounting Information Systems from Universitas Surabaya.
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