Katherine Flandez has a strong background in marketing, with experience in various leadership positions. Katherine is currently serving as the VP of Marketing at Mixmax, a position they have held since March 2022. Prior to that, they worked as the VP of Marketing at Beanworks from March 2021 to March 2022, and as the Director of Marketing from September 2018 to March 2021.
Before their time at Beanworks, Katherine worked as the Director of Marketing at Flowfinity Wireless Inc. from July 2011 to September 2018. In this role, they were responsible for driving B2B marketing strategy, including demand generation, lead nurturing, marketing automation, corporate communications, content marketing, SEM, and advertising. Katherine also managed the marketing team.
Katherine began their career at FINCAD in February 2011 as an Associate Product Marketing Manager, where they worked until July 2011. Prior to that, they gained experience as a Marcom Specialist (Contract) at Spectrum Signal Processing from October 2009 to January 2011. In this role, they successfully increased sales and leads through product launch activities, press releases, promotions, webinars, trade shows, and website redesign.
Overall, Katherine Flandez has demonstrated their expertise and leadership in marketing through their various roles, contributing to the success of the companies they have worked for.
Katherine Flandez pursued their education at the Beedie School of Business at Simon Fraser University from 2016 to 2017, during which they earned a Master of Business Administration (MBA) degree. Prior to that, they studied at The University of British Columbia, where they completed a Bachelor of Applied Science (BASc) degree in Engineering Physics. Specific details about their field of study at Simon Fraser University are not provided.
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