Bill Casey

Bill Casey has a strong and extensive work experience in various leadership roles within the marketing and communications field. Bill has held positions at companies such as MKS Instruments, Ingram Micro, Brightpoint, CommScope, Andrew Corporation, Flarion Technologies, iBiquity Digital, Philips Consumer Communications, Alphatel Corporation, and AT&T Consumer Products.

In their most recent role as Senior Director of Marketing Communications at MKS Instruments, Bill led all global marketing communication programs, including advertising, social media, tradeshows, media relations, websites, eCommerce, and brand development. Bill also managed internal communications and quarterly earnings scripts.

Before joining MKS Instruments, Bill served as the Senior Director of Global Corporate Communications, Brand, and Customer Experience at Ingram Micro, where they led the global rebranding efforts for the company. Bill managed corporate communications, internal and executive communications, CSR, public relations, social media, and website functions. Bill also launched global intranet and collaboration tools.

Prior to their role at Ingram Micro, Bill was the Vice President of Global Marketing at Brightpoint, where they successfully led the rebranding process for the company. Bill managed global marketing strategies, messaging, PR, media relations, website, and social media.

At CommScope and Andrew Corporation, Bill held various leadership roles, including Vice President of Corporate and Digital Marketing and Vice President of Corporate Marketing, Strategy, and Customer Care. Bill oversaw global marketing organizations, managed budgets, and led branding and messaging initiatives.

Before that, Bill was the Senior Director/Director of Marketing at Flarion Technologies, where they developed and executed strategic marketing plans, launched a new corporate brand identity, and managed worldwide corporate marketing activities.

Bill also has experience in the start-up industry, including their role at iBiquity Digital/Lucent Digital Radio, where they led marketing and sales efforts. Additionally, they held positions at Philips Consumer Communications, Alphatel Corporation, and AT&T Consumer Products, where they gained experience in business development, asset management, product management, and international product management.

Overall, Bill Casey brings a wealth of knowledge and expertise in marketing communication, branding, corporate communications, and customer experience to any organization they work with. Bill'sextensive experience in leading global rebranding initiatives and managing marketing organizations make him a valuable asset in the field.

Bill Casey obtained a Bachelor of Science degree in Computer Science from the University of Scranton, which they attended from 1978 to 1983. In addition, they have a certification in "Unlocking the Potential of Women" from McKinsey & Company, obtained in 2020.