Tony Mounayar

Group Media Director at MMI Agency

Tony Mounayar has a strong background in marketing, with experience in various roles and companies. Tony most recently worked as a Media Director at MMI Agency starting in 2022. Prior to that, they were a Media Director, Demand Marketing at Quarry from 2021 to 2022.

From 2018 to 2021, Tony worked at LinkedIn as a Senior Marketing Manager. In this role, they managed the relationship between the regional brand marketing team and the media operations team, focusing on marketing strategy, segmentation, target audience, objectives, budget recommendations, digital channels, creative formats, messaging, and more.

Before LinkedIn, Tony was a Senior Marketing Manager at Google from 2016 to 2018. Tony was responsible for planning and executing marketing communications and events for Google's valued client partners in the region. Tony also managed creative and events agency partners and coordinated cross-functional efforts for high-profile marketing initiatives.

From 2015 to 2016, Tony served as a Regional Associate Director at PHD Worldwide. Tony collaborated closely with different Google marketing teams to deliver on marketing objectives across the region. Tony also worked with local agencies to develop communication strategies and measure performance.

Earlier in their career, Tony worked at MediaCom as a Senior Digital Account Manager from 2012 to 2015. In this role, they managed digital campaigns, advised clients on digital strategies, and analyzed campaign metrics for clients such as Audi, Coca-Cola, Volkswagen, and more.

Before MediaCom, Tony worked at RAPP as a Senior Planner from 2010 to 2012, where they planned, bought, managed, and analyzed digital campaigns for various accounts. Tony also provided advice on online presence, design, search, and social media strategies.

Tony's career began at Born Interactive in 2007 as a Multimedia Designer, where they designed websites, banners, and corporate identities for brands including Coca-Cola, Bupa, Virgin, and more. Tony also created and animated storyboards using Adobe Flash.

Tony started their career as a Creative Intern at Young & Rubicam in 2005, gaining initial industry experience.

Tony Mounayar has a diverse education history. In 2020, they completed a Marketing Week Mini MBA with Mark Ritson, focusing on marketing. Prior to that, from 2008 to 2009, they pursued an MA in Advertising & Marketing at Kingston University. Further back, they obtained a BA in Graphic Design from the Lebanese American University, though the specific dates are not provided.

In addition to their formal education, Tony has also obtained several certifications. In July 2022, they achieved the ABM Certification: Foundations Course and the Demandbase One Foundations certification, both from Demandbase. In May 2022, they completed the Metaverse and NFTs for Marketing course offered by LinkedIn. Furthermore, in March 2022, Tony obtained certifications in LinkedIn Marketing Solutions Fundamentals and LinkedIn Marketing Strategy, both from LinkedIn.

Links

Previous companies

Born Interactive logo
RAPP logo
essencemediacom logo
Google logo
LinkedIn logo

Timeline

  • Group Media Director

    July, 2022 - present