Abhi Gupta

Abhi Gupta is a seasoned professional with extensive experience in analytics and consulting within the advertising and research sectors. Currently serving as a Senior Agency Analytical Lead at Google since September 2021, and concurrently holding positions as a member of the ARF Cross Platform Measurement Council and a participant in MMA Global's AI Leadership Coalition on Measurement & Analytics Development, Abhi is heavily involved in advancing measurement practices in marketing. Previous roles include Director of Consulting Services at Neustar MarketShare, Director of Customer Success at Marketing Evolution, and Senior Research Strategist at Cornell University. Abhi's early career also includes strategic consulting roles and educational contributions at organizations such as Navigant, Weill Cornell Medical College, and the YMA Fashion Scholarship Fund. Educational qualifications include a Bachelor's and a Master's Degree in Industrial and Labor Relations from Cornell University, supplemented by studies at Harvard University.