Connor Burke

Connor Burke has a diverse work experience spanning over a decade. Connor started their career as a Shift Manager at Great American Cookie Co, where they managed a team and handled daily sales logs, inventory, and payroll. Connor then joined Clear Wireless as a National Retail Account Executive, where they coordinated the sale of Clear products between Best Buy locations and increased modem sales by over 70%.

After that, Connor worked at Moonshine Patio Bar & Grill as a Marketing Director, Banquet Lead, and Server. Connor utilized Google Analytics to generate daily content for digital platforms, increased daily sales and guest count with online contests, and handled high-profile events like business events, fundraisers, and wedding receptions.

Connor also worked as a Marketing Director and Screen Printer at New Standard MFG, where they increased social media followers and engagement by 50% and managed large-scale orders. Connor then ventured into freelance Graphic and Web Design, providing websites, logos, branding strategies, and SEO and social media services to clients in both B2B and B2C sectors.

Moving forward, Connor joined Opcity as a Customer Service Representative, focusing on UX research. Connor effectively listened and questioned clients to determine their needs and provided research and high-fidelity mockups to improve the UX of the internal CRM software in a fast-paced startup environment.

Connor's next role was at Conversion Fanatics, where they initially worked as a UX Designer, redesigning major page types, creating conversion-focused designs, and identifying growth opportunities. Connor then became a UX Design Lead, working with 50+ clients and managing a team of designers. Connor strategized CRO campaigns, performed split tests based on funnel analysis and user research, and communicated ideas through data-driven mockups and prototypes.

Currently, Connor is the Director of Optimization at Mobile1st. Connor manages research, design, and development projects for various types of websites, creates and manages scalable UX processes and design libraries, and performs split tests using CRO tools based on qualitative and quantitative research.

Connor Burke completed their Bachelor's degree in Creative Writing at Louisiana State University from 2008 to 2012. In 2017, they attended General Assembly's UX Design Immersive program. In terms of additional certifications, Connor obtained the Monetate Platform Foundations Certification from Monetate in June 2020. Connor also received certifications in Direct Copywriting Specialist, Ecommerce Marketing Specialist, and Optimization and Testing Specialist from DigitalMarketer in 2019. Furthermore, Connor obtained certifications in Advanced Google Analytics, Google Analytics for Power Users, and Google Tag Manager Fundamentals from Google in June 2020.