Nicki Beir is a seasoned Digital Marketing Specialist currently working at Modern Formula (MoFo) since July 2023, with a strong focus on developing comprehensive paid media strategies to enhance brand visibility and drive user acquisition. Prior experience includes roles at Common Thread Collective, where Nicki served as a Senior Paid Specialist and Paid Search Specialist, consistently exceeding revenue and performance targets for multiple clients. Previous positions encompass senior management of PPC campaigns at Sales & Orders, analytical roles at True Earth Health Products, and foundational digital marketing experiences at A&A Group and CO•OP. Nicki holds a Bachelor’s Degree in Business Administration with a concentration in Marketing and Management and Finance from Brooklyn College.
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