Vivian Farrell

Vivian Farrell is an accomplished executive with a strong background in strategic marketing management and extensive leadership experience. Currently serving as the CEO and Commercial Director at Modular Automation, Vivian has previously held roles including Business Strategy Manager within the same organization. Vivian is actively involved in the community as a voluntary member of the Industry Advisory Board for the IDEAM Cluster and serves as Director and Board Member for the Shannon Chamber of Commerce. Additionally, Vivian is the Chairperson of the Industry Advisory Committee at the Confirm SFI Research Centre for Smart Manufacturing. Prior experience includes significant positions at Vodafone Ireland, including Head of Customer Value Management, Acquisition Manager, and CVM Planning Manager. Vivian holds a degree in Strategic Marketing Management from Technological University Dublin.