Laura Masbaum is an experienced professional in inbound marketing, currently serving as Inbound Marketing Managerin at moinAI [by knowhere] since December 2019, specializing in B2B and SaaS environments. Laura has a strong background in content marketing, SEO, social media, email marketing, website management, and public relations. Prior roles include Junior Online-Marketingmanagerin at Klambt-Verlag GmbH & Co KG, where responsibilities encompassed article writing and topic research, and Junior Moderedakteurin focusing on print media. Laura also gained experience as a Werkstudentin in various roles at Gruner + Jahr GmbH and Effektor, concentrating on content creation and marketing. Earlier career foundations were laid at Studio Hamburg, providing assistance and guest services. Laura holds a Bachelor’s degree in Medien- und Informationswissenschaften from Hamburg University of Applied Sciences.
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