Geanina Ghiculescu

Geanina Ghiculescu has a diverse work experience spanning several organizations. Geanina is currently the Head of Retail at MOL Romania since October 2022. Prior to this, they held the position of Head of Convenience Digital (global role) at METRO AG from February 2021 to October 2022.

Ghiculescu's longest tenure was at SC Metro Cash & Carry Romania SRL, where they worked from 2000 to 2021. During their time there, they held various roles including Head of Retail Marketing & Communication from June 2016 to February 2021, Head of Corporate Customers and B2B eCommerce from January 2013 to June 2016, Customer Target Group Manager (B2B) from January 2010 to December 2012, Category Manager Detergents & Toiletries, Food Dry Purchasing Department, Business Unit RO and MD from May 2005 to December 2009, Category Manager Canned Goods, Lead Buyer Canned Goods CEE, Purchasing Department from December 2002 to April 2005, and Category Manager Canned Goods, Edible Groceries, Deep Frozen Assistant from May 2000 to November 2002.

Their earliest work experience was as a Marketing Assistant at Mega Image from August 1996 to February 2000.

Geanina Ghiculescu began their education at the Romanian-American University in Bucharest, where they earned a Bachelor's degree in Economics from 1996 to 2000. In 2003 to 2004, they attended the METRO House of Learning. Later, in 2014, they completed a program called the Marketing Foundation for Marketers at EffectiveBrands and the Train the Trainer course at Oxford Leadership.

Between 2016 and 2018, Ghiculescu pursued a Diploma in Professional Marketing with The Chartered Institute of Marketing (CIM). As part of this program, they achieved the Chartered Marketer designation. Additionally, they obtained several certifications related to digital marketing and data analysis, including the CIM Level 6 Award in Digital Strategy, CIM Level 6 Award in Strategic Marketing, and CIM Level 6 Award in Mastering Metrics, all through CIM. In 2022, Ghiculescu obtained certifications in Digital Marketing from Google and Innovating with Data and Introduction to Digital Transformation with Google Cloud from Coursera.

In 2023, Ghiculescu attended the University of North Carolina at Chapel Hill, but there is no information available regarding the degree or field of study they pursued there.