Blair Greenwood

Blair Greenwood is an experienced marketing and customer lifecycle professional, currently serving as a Customer Lifecycle Manager at Molekule and a Customer Lifecycle Marketing Consultant through Blair Greenwood Consulting. With a robust background in lifecycle strategy, Blair previously held roles such as Sr. Lifecycle Manager at soona and Senior Marketing Automation Specialist at Golden Peak Media. Blair's expertise extends to content marketing, having successfully enhanced digital presence and lead generation at Kyrio. Notable achievements include leading marketing campaigns that significantly increased organic traffic and developing effective marketing KPIs. Blair's career also encompasses editorial roles, including Senior Editor at BWW Media Group and various positions at Penton, contributing to content strategy and audience engagement across multiple online platforms. Blair holds both a Bachelor's and a Master's degree from Colorado State University in Journalism and Public Communication, respectively.