Rachel DePalma is an accomplished professional with extensive experience in brand management, category insights, and strategic marketing. Currently serving as a Category Insights Executive at Molson Coors Beverage Company since March 2020, Rachel specializes in developing category plans and generating strategic insights to enhance sales across multiple channels. Prior to this role, Rachel held various positions at True Value Company, including Private Label Brand Manager, where leadership in brand development and strategic management contributed to business growth. Previous experience includes roles at Midway Games, CDW, and Beam Global Spirits & Wine, showcasing a strong background in product launches, market analysis, and brand strategy. Rachel holds an MBA in International Management from Thunderbird School of Global Management, a BA in International Relations from Michigan State University, and a certificate in Contemporary Europe from Syracuse University's Maxwell School.
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