Mondavi Center
Rob Tocalino has extensive experience in the arts and communications sectors, currently serving as the Associate Executive Director and Director of Programming at Mondavi Center since August 2009, where responsibilities include strategy, planning, and implementation of marketing for a $8M non-profit arts organization, achieving consistent revenue goals during economic challenges. Prior experience includes roles as a Freelance Writer and Editor with a diverse writing background, Associate Director of Marketing and Communications at SFJAZZ, Managing Director for the Lake Tahoe Shakespeare Festival, and Communications Manager at RSCVA. Rob Tocalino holds a Bachelor of Arts in English Language and Literature from the University of San Francisco.
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Mondavi Center
Our Mission: Illuminate. Educate. Connect. Our Vision: A campus and community where the arts are an indispensable part of everyday life for all. The Mondavi Center explores the full range of the performing arts, from the traditional to the innovative, and from diverse cultures and disciplines through presentation, education, public service, and research. As part of the UC Davis mission as a land grant university, the Mondavi Center provides outstanding cultural programming, support for the University’s academic departments, and a professional laboratory to train students in the performing arts. The Mondavi Center is committed to maintaining state-of-the art, world-class performance facilities and providing the highest quality experience for both artists and audiences. Our mandate is to maintain a balance between our regional responsibility, fiscal responsibility, artistic integrity, and the educational mission of the University of California.