Cal Keating

Cal Keating, J.D. is a legal professional with extensive experience in marketing, brand partnerships, and transactional law. Currently serving as Legal Counsel for Marketing & Brand Partnerships at Monster Energy, Cal specializes in negotiating and closing deals with athletes, teams, influencers, musicians, and various media entities. Prior roles include serving as Counsel and Director of Legal Affairs at Mission Produce Inc., where strategic advice was provided on a broad array of company-wide legal initiatives. Cal's previous experience encompasses legal and business affairs at The Basketball Tournament, legal research for Bellum Entertainment, and executive search consulting at Odgers Berndtson. An academic background includes a Doctor of Law from Tulane University Law School with a specialization in Sports Law, complemented by a B.A. in Economics from UC Santa Barbara.