Gianluca Monaco has been with Gruppo Montenegro since January 2008, serving in various leadership roles including Director of New Business & Strategic Development and Director of Marketing & New Business. In these positions, Gianluca has successfully managed a team of nine, overseeing marketing strategies and new product development for key brands such as Amaro Montenegro and Jack Daniel's. Prior to this, Gianluca held roles in trade marketing, focusing on budget management and market analysis for several spirit brands. Earlier experience includes consulting at SCS Consulting from January 2006 to January 2008, where Gianluca contributed to organizational efficiency and process redesign for major companies. Gianluca holds a degree in Trade Marketing & Sales Management from Alma Graduate School Bologna and a Laurea Specialistica in Business Economics from Università degli Studi di Bologna.
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