Hardy Sohal

Hardy Sohal is an accomplished marketing leader with extensive experience in driving growth for various financial, travel, and technology sectors. Currently serving as the Interim Director of Growth Marketing at Monzo Bank, Hardy oversees global marketing initiatives across the UK, EU, and US, focusing on user activations and app downloads. Previously, Hardy held the position of Chief Marketing Officer at OARO, directing go-to-market strategies for B2B SaaS products. Additionally, Hardy led digital performance at Native within the TravelTech and PropTech domains and provided strategic digital advisory at Here™. With a strong background in growth digital strategy at Neyber, head of digital performance at Direct Line Group, and senior marketing roles at Experian and Citigroup, Hardy possesses a robust skill set in integrated marketing, user experience optimization, and brand development. Education includes a BA in Design & Multi-Media Communications and a Master’s in Corporate Communications from Bournemouth University, along with accreditation from CIM.