Joan Grasso

Head Of Consumer Products - The Americas at Moonbug

Joan Grasso has extensive experience in the consumer products and licensing industry. Joan is currently the Head of Consumer Products for the Americas at Moonbug Entertainment. Prior to that, they held various leadership roles at companies such as Hasbro, Entertainment One, Chorion, American Greetings Properties, Nickelodeon & Viacom Consumer Products, Nickelodeon Consumer Products, Fisher-Price Brands, ArcoToys, and Russ Berrie. Throughout their career, Joan has been responsible for developing and implementing strategic plans, managing licensing programs, building relationships with partners, and achieving financial and business targets. Joan has successfully launched and expanded multiple brands, including Peppa Pig and PJ Masks, and has demonstrated expertise in sales, marketing, product development, and team management.

Joan Grasso started their education journey in 1983 by enrolling at Pace University - Lubin School of Business. Joan pursued a Bachelor of Business Administration (BBA) degree with a specialization in Marketing. Joan'sacademic endeavor at the university continued until 1987 when they successfully completed their undergraduate studies.

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